J.Steller



Monumental Denim: Creative Direction

 




Led the creative development of Monumental’s visual identity for its Phase 1 seed-stage launch, targeting a direct-to-consumer audience in the apparel space. Oversaw the design of the logo, branding theme, packaging, and brand copy to establish a strong, cohesive identity. The goal was to position Monumental as a modern, values-driven clothing brand with a bold, minimalist aesthetic and clear market differentiation.


















Fundamentals

All content and images are the intellectual property of the owner and may not be copied, reproduced, or distributed without prior consent.


Locations

Manhattan, New York 

Fundamentals

All content and images are the intellectual property of the owner and may not be copied, reproduced, or distributed without prior consent.


Locations

Manhattan, New York